Moss (1)

I have now got hold of a copy of please do not touch (and other things you could not do at the design store that changed design) by Murray Moss and his partner, Franklin Getchell.   It’s a funny, fascinating and beautifully illustrated account of Murray’s decision to open a design store on Greene Street in SoHo which disobeyed all the normal rules of retail:  it displayed objects as if they were works of art in a museum;  they were behind glass;  they had provenance,  and you had to be brave, as well as rich, to buy them.   I used to visit whenever I was in New York, admiring the introduction of new designers, the sense of display, and the wonderful impracticality of it.   It makes a good story.


2 thoughts on “Moss (1)

  1. Moss also partnered with Vitsoe to make the 606 shelving range and other products accessible in the US. However, I didn’t see how they displayed them before Vitsoe opened a dedicated showroom in The Armoury TriBeCa.

Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s