I had a very enjoyable discussion with Richard William’s about his new book The Culture Factory. We ended with a brief – too brief – discussion of the future of the museum. I seem to always end up citing MONA as an example of what the future might be: much more exploratory, much less information-based; no clear route, so that visitors are compelled to map their own route; treated very democratically as a day trip, friendly to family groups in a way that traditional museums have not been; treating art as an experience, not at all educational; a ping-pong table when you arrive and a beer machine. But it’s a long way to go to check it out.